President and Founder
Kris Murray is the President and Founder of Child Care Marketing Solutions. She began the company in 2008 when the economy was starting to tank and the enrollment of her children’s preschool was down significantly. They were about half full, desperate, and in need of answers. Taking her marketing knowledge and combining it with her “mom hat” she was able to create a system for my very first client (TLC Academy in Hudson, Ohio) that worked to grow their enrollment by about 55 children in 11 months. Together, they doubled their enrollment by putting proven but little-known marketing strategies into place. Today, they remain nearly full and have a waiting list for some rooms.
Kris took that success story and ran with it, turning it into a marketing system and toolkit for the child care business owner. Spreading the word through speaking engagements at state and national child care conferences, as well as online media and training webinars for partners and associations in the early childhood field, Kris began being sought out by child care owners. She made a commitment to dedicate the rest of her professional life to helping as many child care business owners, directors, and managers as she can with their enrollment, revenue, staff issues, time management, goal-setting, mindset, systems, and more. The biggest driver for Kris is when she is able to provide her clients with massive insight or clarity on how to fix a business challenge and they are inspired to take action to get results.
Kris believes that the child care industry is too high-risk and high-stress for its’ workers to not be compensated well for the work that they do. She believes transforming the minds of child care owners to have a positive mindset and live with daily gratitude rather than having a fear-based approach to live is a key ingredient to running a healthy, successful business. She is determined to help child care owners start leading happier, less stressful lives, and help them create an opportunity to make a good living through the amazing work that they do.
Born and raised in Cleveland, Ohio, Kris now resides in the mountains of Colorado with her two children, Owen and Maeve, and their rescued labrador retriever Simba. Kris loves all the outdoor activities Colorado has to offer, her favorite sport being downhill skiing, and taking time to travel to cross destinations off of her bucket list.
Kris Murray is also the author of two books that have helped thousands of owners and leaders become more effective with their marketing and enrollment-building. Both 5-star books, The Ultimate Child Care Marketing Guide and The 77 Best Strategies to Grow Your Early Childhood Program, are available on Amazon.
She also hosts the world’s largest conference 100% focused on the business side of child care. This year at the Child Care Success Summit we expect to see over 600 top child care business leaders who are looking to learn the strategies to be more profitable, run their businesses better, and really succeed in life. The Child Care Success Summit 2019 will be three extraordinary, life-changing days in Orlando, FL.
Kris has been featured in Entrepreneur Magazine, INC Magazine, Newsweek, USA Today, Child Care Exchange, PBS Radio, and is proud to have received an award from Moving America Forward for the impact I’ve made on the industry.