Child Care Marketing Solutions

Tag: business advice

The Secret to Enrollment

When I was asked to write a blog on enrollment I thought that it should be more of a novel. With so many different aspects to enrolling a family into your center i.e. getting their information, sending the e-packet, scheduling and rocking the tour and asking for the sale, where do you begin? So, I Read the full article…

The Truth About Santa

When children think about Santa Claus, they think of this magical, fat, old man that lives in the North Pole and spends his entire year making toys with his elves for all the good little children of the world. They think of reindeer and a sleigh, a fur-lined red suit, and Christmas Eve. The night Read the full article…

Master the Mundane

Master the Mundane Many people know that my favorite book in the whole world (other than The Bible) is The Slight Edge by Jeff Olsen. Every time I read it, which is well over 20 times, I can see the keys to my success written all over the pages. To me, it is like reading Read the full article…

22 Emotions

I'd like to talk about something that's a little bit more heartfelt that relates to your emotion and energy. Most of the time we focus on tactical strategies, ideas and tips and we don't address the topic of Mindset. Every now and then it's important to revisit what's going on in your minds. The difference Read the full article...

The Basics of Local Search-Why You NEED to Care!

Why should I care about local search? To put it simply, search engines automatically make local search results more prominent when they believe you are intending to search for a local business or a business within a specific geographic region.  Many people use local search results everyday and don’t realize it!  Mobile usage is also Read the full article…

Do You Model Balance For Your Staff?

child care staff

“Wow, you must be really important to reach such an impressive level of exhausted” – Said No One Ever I see it all the time. It used to be me. In fact, I almost liked it. I sometimes miss it. “I worked 60 hours this week,” no excuse me “I HAD to work at least 70 hours this week.” Read the full article…

Fortune Is In The Follow-Up

fortune cookies

  Do you follow-up with parents after they tour your child care center? Do you know there are lots of different ways to follow-up? Studies have shown that in today’s economy a consumer won’t usually do business with a company until they have at least 7 touches (or points of contact) with the company. There Read the full article…

Child Care Business: A Marketing Secret

child care marketing secret

Are you using one of the key secret ingredients when marketing your child care? Reviews and testimonials are a great way to provide credibility and create a trusting relationship with prospective parents.  Testimonials can be used in every aspect of your marketing. You can put them on your Facebook page, website, print ads, and posters around your center; Read the full article…